As my country's economic development enters the "new normal" of growth shifts, structural adjustments, and power conversions, the pace of my country's textile industry has slowed down, but it has progressed slowly, still containing huge market potential and growth momentum.
In 2015-the final year of the "Twelfth Five-Year Plan" and the year of the preparation of the "Thirteenth Five-Year Plan", a spring market campaign in China's textile and apparel industry is gaining momentum.
March 18-20, 2015, 2015 China International Textile Yarn (Spring and Summer) Exhibition, 2015 China International Textile Fabrics and Accessories (Spring and Summer) Expo, 2015 China International Clothing and Accessories Exhibition (Spring), and PH Value China International Knitting (Spring/Summer) Expo, appearing in the form of CHIC exhibitions, will be jointly held at the National Convention and Exhibition Center (Shanghai).
On this comprehensive platform of China's textile and apparel industry level, international competitiveness and influence, and serving the entire industry chain, Chinese fabric and accessories companies, yarn manufacturers and clothing brands have come to meet, internationally renowned manufacturers, traders, Brand owners also joined the show. A large area of 222,000 square meters is used to display style, spread the brand, expand marketing, and develop cooperation.
Grasp the new normal, stabilize growth and adjust structure
As my country’s economic development enters the "new normal" of growth shifts, structural adjustments, and power conversions, consumption and investment needs, production organization methods, comparative advantages of factors, market competition patterns, resource and environmental constraints, etc. have all presented a new stage Sexual change.
At present, the upgrading of domestic consumption structure is accelerating, and personalized and diversified flexible needs such as fashion, functionality, and ecological safety have become new consumption characteristics; consumption patterns and channels are constantly changing, and my country has become one of the best online sales markets. Simultaneous consumption has become the new normal of consumption.
In terms of international competition, the international trade structure is being adjusted and reconstructed. Developed economies have entered a normal state of rational consumption and restarted the process of industrialization. Emerging economies are deeply involved in the adjustment of international industrial layout. In addition, production factors and comparative advantages have changed; resource and environmental constraints have also been continuously strengthened.
As a consumer goods industry, the textile industry is closely related to the country’s macroeconomic development. Judging from last year, the main economic growth indicators of enterprises above designated size have comprehensively changed from double-digit growth to single-digit growth, shifting from medium-high-speed growth to medium-speed growth. Under the internal and external environment, the era of high growth and volume expansion is gone. Grasping the external situation and internal essential requirements of the new normal of the industry, stabilizing growth and adjusting the structure have become urgent needs.
Recently, Wang Tiankai, chairman of the China National Textile and Apparel Council, pointed out in an interview that the pace of my country's textile industry has slowed down, but it has progressed slowly, still containing huge market potential and growth momentum.
For many years, the series of exhibitions of the China National Textile and Apparel Council have always been "platforms, links and windows" to promote the development of the industry. At present, professional exhibitions are still an important way for domestic and international textile and apparel companies to explore the market. As a barometer and booster of industry development, exhibitions need to plan ahead and lead innovation.
In 2015, the final year of the "Twelfth Five-Year Plan", the spring joint exhibition will be presented on an unprecedented scale and in a collective form at the beginning of the year, which is really exciting.
Jointly organize exhibitions, gather upstream and downstream
In the past 30 years, China’s textile industry has increasingly strengthened its voice in the world. Our strength first comes from the construction of a complete industrial chain and effective industrial support. Today, the "Spring Joint Exhibition" held in the same place for the first time is a full-scale appearance of China's strength from upstream to downstream.
At the same time, this is also a major move by China Textile Federation to adjust its thinking and organize the exhibition model, to build an important platform for the exhibition with market-oriented operation, to highlight the advantages of the Federation in the upstream and downstream of the industrial chain, and to play the role of the "joint fleet" in synergy.
Yarns, fabrics, knitting, clothing, this value chain covering the entire textile industry, will bring greater business opportunities for domestic and overseas exhibitors participating in these four exhibitions, and at the same time will attract more buyers and Professional audiences participate in it to facilitate more effective and faster docking with each other. The "Spring Joint Exhibition" will continue to play three major roles as always: the role of a trade platform for the industry's exhibition economy, the role of expanding the cross-border allocation of industrial resources, and the role of a window to promote innovative thinking and enterprising industries.
The collection in space has formed the centripetal force of the industry and the momentum of linkage, which will exert the agglomeration effect and produce different "chemical reactions" between upstream and downstream, and between international and domestic. In the spring joint exhibition, this comprehensive platform of industry-wide level, international competitiveness and influence, and serving the entire industrial chain, the vision of China's textile industry transformation and upgrading, and the actions to improve quality and efficiency will also be truly reflected and enlarged. , To be spread, to be used for reference.
Deep service, drive the industry with innovation
Under the current situation, strengthening the drive for innovation is the fundamental way for the textile industry to effectively meet the upgrading requirements of domestic demand, break the constraints of production factors and resources and the environment, and enhance international competitiveness. It is an inevitable requirement for the industry to adapt to and guide the development of the new normal. For the spring joint exhibition, this is also an important role.
China Textile Union series of exhibitions have always been an important display platform for new technologies and trends in the textile industry, as well as an important trading platform for new products and new technologies to be quickly promoted to the market.
The textile and yarn exhibition will introduce well-known domestic and foreign companies to introduce new types of fibers and yarns that the industry is generally concerned about; the textile surface accessories exhibition will exhibit various new products developed by domestic and foreign fabric suppliers in the framework of the exhibition for functional purposes; CHIC clothing The exhibition gathers high-quality brands to show new business models.
With the expansion of individualization and diversification instead of quantity, it has increasingly become a new consumption trend feature, which can better satisfy consumers' high-quality requirements for clothing products in terms of fashion, functionality, and ecological safety. It has become the textile and apparel industry in the new era. Important mission.
Spring Joint Exhibition, which changes as needed. The professional exhibitions are divided into details in terms of purpose and category in the exhibition area, to more professionally display the innovative advantages of independent brands and high-quality products, and to reflect the sense of fashion and experience in the overall layout of the exhibition area.
The series of fashion trend release activities in the spring joint exhibition not only include new product release shows of overseas clothing brands, but also explain the fashion trends of fibers and fabrics in the form of special releases and special exhibitions. Many professional exchange activities have helped textile and garment enterprises to innovate in management and production and operation models.
At present, emerging markets including China are still the main growth drivers of the global textile and apparel industry. At the same time, with the new system of international division of labor, the coordinated development of the global textile industry will continue to strengthen. As a result, the enthusiasm for international exhibitors to participate in the exhibition continues unabated, and the spring joint exhibition will become an important platform for Chinese textile and apparel companies to connect with the international market and participate in the division of labor in the international industrial system.
The 2015 Yarn Expo Spring Yarn Show is located in Hall 7.2 of the exhibition hall, with an exhibition scale of 10,000 square meters. A total of 248 exhibitors from 15 countries and regions including Bangladesh, India, Indonesia, South Korea and Pakistan participated to show their yarns. The uniqueness of the product.
The 2015 intertextile spring and summer fabric exhibition has an exhibition scale of 106,000 square meters. It is located in Hall 7, Hall 8 and Hall E. There are more than 2,600 Chinese and foreign exhibitors from 24 countries and regions, including nearly 500 overseas exhibitors. Both the scale of the exhibition and the number of exhibitors have doubled compared with the last spring exhibition. The Fashion Europe Pavilion in this exhibition has once again shined, and local and overseas exhibition groups have once again become the highlights of the exhibition.
CHIC2015 Clothing Exhibition has an exhibition area of 106,000 square meters, located in Hall 5 and Hall 6. More than 1,200 brands from 21 countries are gathered together. Nine overseas pavilions from France, Germany, South Korea, Hong Kong, China, and Taiwan, etc. have come strongly, and the MICAM shanghai from Italy, the Korean Fashion Show and the PH Value Knitting Show will appear in the form of exhibitions.
Spring Joint Exhibition not only showcases the industry's outlook and connects with commerce, but also innovates exhibition services and extends exhibition functions. Provide matching services for the differentiated needs of exhibitors in different development periods and categories. Through a comprehensively upgraded service system, pragmatic and effective related activities, and professional and high-quality exhibition partners, we provide exhibitors and professional visitors with a brand-new exhibition atmosphere To create a platform for product innovation, resource integration, and collaboration and win-win cooperation, and to grasp new opportunities for adjustment and transformation in the industry and enterprises under the new normal.